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4x ROI Google Ads Strategy

4x ROI Google Ads Strategy

With an ad budget of just € 500 and 2 campaigns, our client had to beg me to stop…

He could not keep up with all the business he was getting

Here is the 4x ROI Google ads strategy that you can steal:

  1. Define your goals

    What do you want to achieve with your campaign?

    More traffic, more sales, more leads?

    This makes it easy to measure the success of your campaigns

  2. Research your audience

    Who are you trying to reach?
    What are their needs and wants?

    Knowing your audience will help you create ads that are more likely to resonate with them.

  3. Choose the right keywords

    Keywords are the foundation of any good Google Ads campaign.

    Research which keywords are most relevant to your business and audience.

    Then create campaigns for each separate grouping

    In our campaign, we had 2.

  4. Write compelling ad copy

    Your ads should be clear, concise, persuasive, and UNIQUE

    We used ads that none of the competition used

    They should speak to your prospects needs and must include a call-to-action that encourages users to click through to your website.

  5. Optimize via location

    Our client wanted to focus on servicing his local area which from our research showed enough of a need in that area for his service

    So we focused on a local area

  6. Monitor your campaign

    Once launched we closely monitored.

    Track your metrics and adjust your ads as needed to ensure that you’re meeting your goals.

    Besides the ad campaign there were other components which were very important:

    • SEO optimization
    • Photo and video material
    • Attention grabbing copywriting
    • A killer website
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